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HARCOURTS NORTH AMERICA GETS CREATIVE WITH HARCOURTS DESIGN

Harcourts North America
May 27, 2022

MONARCH BEACH, CA. (May 27, 2022) -- Harcourts North America greatly expands its agents’ marketing flexibility with the launch of Harcourts Design.


Harcourts Design gives agents a professional hand in creating customized, unique, and impactful marketing pieces that cater to them and their business. The services offered through Harcourts Design include branding, social media, listing presentations, stationery, signage, copywriting, and so much more. A team of experienced graphic designers, copy, and content writers who are already well-versed in the voice and brand of Harcourts are behind it all. Agents now have the freedom to think on a larger scale when it comes to their marketing desires because Harcourts Design can bring anything they have in mind to life.


“Too often, companies fall into the bracket of just providing templates to agents and nothing with their own identity,” said Ben Brady, CEO of Harcourts North America. Brady always seeks ways to set Harcourts apart from its competition, and Harcourts Design was one of the ways to accomplish that task easily. “Harcourts Design is presented to ensure that they (the agents) can have their own identity from a full rebrand of their business and team, which is cohesive with the Harcourts brand.”


Time becomes a factor in an age where content is king, and being active on social media can significantly broaden a business. With Harcourts’ mission to always put the client first, setting hours aside to create compelling marketing can be difficult. But now, every agent in the Harcourts North America roster is a few clicks away from the Harcourts Design team. Brady went on to express, “It’s so hard to find good designers that understand brand standards so that it doesn’t conflict with what we are all putting out in the market. This is an opportunity for us to elevate our agents’ ability to market themselves ad their properties for their clients.”


Harcourts North America is an international real estate franchise group from New Zealand with over 130 years of experience. Our Non-Distressed Auction platform has seen tremendous success in the North American market, and we pride ourselves on being a people-first organization. Our clients deserve consultants with knowledge, expertise, honesty, and integrity and are committed to achieving the best possible result for them, and that is what we provide. We put absolute focus on creating a relationship of trust and respect with all our clients. We’ve found that this philosophy is great for achieving personal satisfaction, high morale, and continued success.




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